Why should anyone be led by you?

Erikjan Lantink
4 min readJul 5, 2024

As a leader, your effectiveness and ability to inspire others depend on a robust level of self-awareness. This self-awareness, coupled with the ambition and qualities that go beyond managerial effectiveness, is what sets you apart as a leader.

In the first two sections of my future book, I discuss self-awareness, and the second section discusses the qualities, awareness, and mindset needed to be the leader people follow, admire, and are inspired by.

Now, we’re bringing in other people, i.e., the teams we lead or aspire to lead.

This section is about building, growing, nurturing, and performing teams. I dive deeper into creating clarity, trust, and alignment — the three components that lead to delivering the growth and results we’re all looking for.

Let’s start this section with the most crucial question to ask a leader who is or wants to be leading a team or organization.

Let’s dive into the heart of leadership: why should anyone choose to follow your lead?

I learned about this question at a workshop in London with two London Business School professors many years ago.

Rob Goffee and Gareth Jones, authors of the book “Why Should Anyone be Led by You?”, explained with much British…

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Erikjan Lantink

Business & Leadership coach. Interim Leader. Writer. Speaker. Former Retail Executive (general management; operations; HR)